Don’t be Afraid to Ask for Things

Heyo! Welcome to the MENO Mistakes Blogcast! MENO mistakes is all about this one big question:

If you could go back in time to the beginning of your career, what piece of advice would you give to your younger self?

Today we have Erika Hall, co-founder and Director of Strategy at Mule Design Studio…which to us is kind of a big deal since Mule is easily one of the most influential design studios in North America.

Erika is a self-taught researcher and designer and as she puts it, “Just fell into Internet things”.

Erika speaks and writes frequently about cross-disciplinary collaboration and the importance of natural language in user interfaces. Her enthusiasm for evidence-based decision-making led her to write “Just Enough Research”, published by A Book Apart. She speaks frequently to local and international audiences on topics ranging from collaboration and design research to effective interface language. Her current talks explore the limits of using quantitative data to make design decisions.

In her spare time, she battles empty corporate jargon at Unsuck It and is also not afraid to appear on stage in a cinderella costume.

Follow Erika on twitter @mulegirl

Want to lear more about the ever fascinating Erika Hall? This interview about philosophy, phone calls and her professional journey is pretty incredible and hysterical.

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Have a person in mind who we should interview? Tweet us! 


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Ignazio Lacitignola

Founder & Designer

on repeat

Ignazio Lacitignola

Founder & Designer

Ignazio, or “Igi” as his friends and colleagues call him, has been deconstructing and designing since he could hold a pencil. Today, Igi uses his youthful curiosity and creativity to take on more sophisticated, world-shaping design challenges.

Igi graduated with a degree in Industrial and Interior Design in Milan, Italy (where he was born and raised), but soon realized that his true passion was for the digital world and the art of creating beautiful web experiences.

He followed his passion and moved to the USA to study User Experience in San Francisco where he launched his career as a web-designer with a focus on visual and experience design.

Today, Igi is a highly sought-after creative partner for imagining and building modern, intuitive, and compelling websites for the most discerning brands. Working on web experiences for nearly a decade, he has worked with companies like Zappos, Cisco, wikiHow, and more. Whoever Igi works with he earns their respect for the trail he blazes with his unwavering passion, vision, and premier designs. At heart, Igi is an entrepreneur founding companies like as Molletta Design, Picture This Clothing, Amico Apps, and Meno Design.

Despite his friendly and calm appearance he deeply enjoys Italian swearing whenever spotting bad design decisions. And that’s way too often.