Back in 2015 we meet in Las Vegas with our good friends Jaimee Newberry and Ken Finney because they had this idea of kids making their own clothes based on their drawings and needed help with branding and web design. Took about 1 minute for us to be all in!
This was a side project and though it took a year to pull it off, we finally launched on Aug 15th and the response was Bananas! Within 1 week we were featured on The Huffington Post, TechCrunch, Insider and Product Hunt.
Navigation
The desktop navigation features a persistent dropdown style that follows the cursor, the mobile navigation has a multi step selection and both have contextual color that changes based on page.
Product Pages
The product pages had the challenge of explaining an e-commerce flow that is not exactly conventional given the customization aspect of the product. Especially the Gift Certificate page which offers instantly printable cards with custom graphics based on occasion.
Coloring Teplates
Sometimes starting artwork from a white canvas can be a little overwhelming, so we introduced the option for users to print templates with pre-designed outlines juts like a coloring book. Here below you can see some of the designs available to date.
Ordering Process & Checkout
The product pages had the challenge of explaining an e-commerce flow that is not exactly conventional given the customization aspect of the product. Especially the Gift Certificate page which offers instantly printable cards with custom graphics based on occasion.
